Frequently Asked Questions
About AI Employees

An AI receptionist from Local Roots AI starts at $150 per month. That includes Luna, our AI voice receptionist, who answers calls 24/7, handles FAQs, books appointments, and captures leads — no per-minute fees, no long-term contract required.

Compare that to a part-time human receptionist averaging $1,500–$2,500/month, and the savings are immediate. Most clients recover the entire monthly cost with a single recovered lead.

Yes — significantly cheaper. A part-time human receptionist typically costs $1,500–$2,500 per month when you factor in wages, taxes, and benefits. An AI receptionist from Local Roots AI starts at $150/month and works 24/7 — nights, weekends, and holidays included — without sick days, turnover, or overtime pay.

The $150/month Luna plan includes:

• 24/7 AI voice receptionist trained specifically on your business
• Unlimited inbound call handling
• Appointment booking into your calendar
• FAQ answering and lead capture
• Instant notifications when a lead comes in
• Full setup — no technical work required on your end

No per-minute fees. No hidden charges.

Luna is your AI Voice Receptionist — she answers inbound phone calls 24/7, books appointments, and captures leads.

Max is your AI Sales Associate — he follows up on new leads instantly via SMS, runs reactivation campaigns, manages social media posts and engagement, and drives social media ad campaigns.

Nova is your AI Operations Manager — she handles job scheduling, vendor coordination, financial oversight (Stripe wallet + spend approvals), and serves as an internal assistant for your team: answering staff questions, updating SOPs, and maintaining internal documents.

You can start with just Luna, or get all three with the Full Growth Bundle at $500/month — complete coverage of your phones, sales pipeline, and back-office operations.

No long-term contract required. Local Roots AI services are month-to-month. If you're not seeing value, you can cancel with 30 days' notice.

That said, most clients see ROI within the first month — a single recovered lead typically covers the entire monthly cost.

An AI receptionist is a voice-powered AI agent that answers your business phone calls — just like a human would. It's trained specifically on your business: your services, pricing, hours, and FAQs.

When a customer calls, the AI answers immediately, answers their questions, books appointments directly into your calendar, and notifies you of anything it can't handle. Local Roots AI's receptionist, Luna, uses advanced conversational AI to sound natural and professional on every call.

Yes. Luna can book appointments directly into your calendar during the call. She integrates with common scheduling systems so customers can get a confirmed appointment without you ever picking up the phone.

No callback needed, no double-booking, no back-and-forth.

Luna handles it gracefully — she takes a message, captures the caller's contact information, and notifies you immediately so you can follow up. She never leaves a caller hanging or gives a wrong answer.

You'll always receive a summary of the conversation so you know exactly what was asked and what the customer needs.

That's up to you. Many Local Roots AI clients prefer transparency and have Luna introduce herself as an AI assistant. Others prefer a branded persona.

What matters most is that callers get fast, helpful, accurate answers — which is exactly what Luna delivers. Our clients report that customers rarely complain, and many actually prefer it over voicemail because they get immediate answers instead of waiting for a callback.

Most Local Roots AI clients are live within 3–5 business days. Setup includes:

• A kickoff call where we learn your business
• Configuring Luna with your services, hours, pricing, and FAQs
• Full testing before going live

There's no technical work required on your end — we handle everything.

Max is your AI Sales Associate — he owns the entire sales process from first contact to signed quote, so nothing falls through the cracks. Here's how Max works:

1. Instant outreach — the moment a lead comes in, Max reaches out via SMS and email within seconds, drafting personalized messages to get a response
2. Appointment scheduling — Max keeps the conversation going until the appointment is booked, then notifies the right employee so they can make the call or visit to close the deal
3. Quote follow-up — after the consultation, Max emails the customer a professional quote and follows up until they respond
4. Reactivation campaigns — re-engages old leads, follows up on silent quotes, and brings past customers back
5. Social media & ads — creates and schedules social media posts, engages with comments and messages, and manages Facebook/Instagram ad campaigns to keep new leads coming in
6. Handoff to Nova — once the customer signs off on the quote, Max passes the deal to Nova to handle operations, scheduling, and billing

Max responds within seconds of a lead coming in — 24 hours a day, 7 days a week.

Studies show that contacting a lead within the first 5 minutes makes you 9x more likely to close compared to waiting 30 minutes. Most small business owners can't consistently hit that window when they're busy running jobs. Max does it automatically, every time.

Luna handles inbound calls — she answers the phone and books appointments when customers reach out to you.

Max handles outbound sales — he reaches out to leads via SMS and email, follows up on quotes, schedules appointments, and reactivates past customers.

Together, Luna catches every incoming opportunity and Max makes sure no lead ever goes cold.

Any business where speed-to-lead and consistent follow-up determine who gets the job. The biggest wins come from:

• Home service companies (HVAC, plumbing, roofing) — customers call multiple businesses at once
• Real estate agents — leads go cold within hours
• Medical and wellness practices — patients book whoever responds first
• Contractors — quotes that go silent need a follow-up nudge
• Any business running Google or Facebook ads — you're paying for those leads, don't waste them

Max holds a real back-and-forth conversation over SMS and email. He asks qualifying questions, handles objections, answers questions about your business, and guides the lead toward booking — all automatically.

It reads like a conversation with a knowledgeable human, not a canned autoresponder. When a lead is warm and ready, Max hands off to you with a full summary so you can close the deal.

The moment a new lead comes in — from a web form, a missed call, or an ad click — Max automatically reaches out via SMS and email within seconds. He drafts personalized outreach, asks qualifying questions, and keeps the conversation going until the appointment is booked.

Research shows responding within 5 minutes makes you 9x more likely to close the deal. Max hits that window every single time, automatically, so no lead ever goes cold while you're busy.

Yes. Max can plan, launch, and manage social media ad campaigns on Facebook and Instagram — targeting the right customers in your area, with the right message, at the right budget.

He also handles organic social: writing posts, scheduling them, and engaging with comments and messages so your social presence stays active without you spending hours on it every week.

Nova is your AI Operations Manager, Financial Controller, and internal team assistant. She keeps the business running smoothly on multiple fronts:

• Job scheduling & vendor coordination — keeps operations organized and on track
• Financial oversight — holds the Stripe agent wallet, approves routine spend, escalates big decisions to you via SMS
• Internal team assistant — answers employee questions, provides policy and procedure info on demand
• Document management — updates operating procedures, internal docs, and SOPs as your business evolves

Nova is the glue that holds the team together — and the institutional memory your staff can actually query.

Nova holds a Stripe agent wallet — a virtual card with spending limits set by category. When Luna books a job or Max closes a deal that involves a payment or expense, it routes through Nova for approval.

Routine, in-budget transactions get handled automatically. Anything above your threshold gets a quick SMS to you: approve or deny with one reply. It's financial control without the micromanagement.

Nova doesn't replace your accountant, but she handles the day-to-day operations layer that typically falls on an office manager — scheduling, vendor tracking, spend approvals, and keeping Luna and Max coordinated.

On top of that, Nova acts as a living knowledge base for your staff. Employees can ask Nova questions about policies, procedures, or how things are done — and she gives them accurate, up-to-date answers. When procedures change, Nova updates the documents. No more chasing the owner for answers to routine questions.

Yes — this is one of Nova's most valuable features for growing businesses. Staff can ask Nova questions like "What's our refund policy?", "How do I log a vendor invoice?", or "What are the steps for onboarding a new client?" and get instant, accurate answers.

Nova is trained on your business's internal documents and SOPs. As your business evolves, she updates those documents to stay current — so your team always has the right information, without pulling you away from higher-value work.

The three agents work as a coordinated team with a clear hierarchy:

• Luna answers every inbound call, books appointments, and captures leads
• Max follows up on every lead via SMS and runs reactivation campaigns
• Nova manages scheduling, vendor coordination, and approves payments — escalating to you only when needed

Together they cover your phones, your sales pipeline, and your back-office — 24/7, without adding headcount.

Any small business that receives frequent phone calls and loses leads to voicemail or slow response times. The biggest wins are seen by:

• Dental offices and medical/wellness practices
• HVAC, plumbing, and home service companies
• Law offices and financial advisors
• Salons, spas, and beauty businesses
• Real estate agents and property managers
• Contractors and construction companies
• Auto repair and service shops
• Any service business where a missed call means a lost customer

If you're in Orlando or Central Florida and your phone rings regularly, an AI receptionist pays for itself quickly.

Yes — dental offices are one of the best use cases for an AI receptionist. Luna can answer calls about hours, insurance accepted, new patient procedures, and appointment availability — and book directly into your schedule.

Patients calling after hours get immediate help instead of voicemail, which reduces no-shows and increases new patient capture without adding staff.

Absolutely. HVAC companies, plumbers, electricians, and contractors are exactly who Local Roots AI was built for.

When someone's AC breaks at 9pm, they call whoever answers first. Luna answers immediately, captures the job details, and gets you the lead — even when your crew is out in the field or the office is closed.

Every Local Roots AI agent is built with industry-standard guardrails that define exactly what the AI can and cannot do. These guardrails are embedded directly into each agent's configuration — they set boundaries on tone, topics, actions, and escalation behavior so the AI stays on-brand and on-task at all times.

Agents are trained specifically on your business context, so they only speak to what they know. If a question falls outside their scope, they're designed to acknowledge the limit and escalate — never guess or make something up.

Human-in-the-loop means we deliberately build checkpoints where a real person reviews or approves before the AI takes a significant action. We don't let AI run completely unsupervised on decisions that matter.

Examples of human-in-the-loop checkpoints in our system:

• Max notifies your employee when an appointment is booked — a human closes the deal, not the AI
• Nova escalates spend approvals above your threshold to you via SMS before any money moves
• Quotes and proposals drafted by Max go through your review before being sent to customers
• Any sensitive or unusual customer situation gets flagged to you immediately for a human response

No. Each agent operates within a strictly defined scope and cannot take actions outside of it. They don't have free reign — they have a job description, and they stick to it.

If a situation arises that falls outside their training or decision scope, the agent is programmed to pause, capture the information, and hand it to a human. The AI handles the volume; the human makes the judgment calls.

Every customer interaction is logged so you always have full visibility into what was said or done. If an AI agent handles something incorrectly, you can review the conversation and follow up personally.

Our human-in-the-loop design means the highest-stakes moments — closing a deal, approving spend, sending a final quote — always have a human checkpoint before they're finalized. The AI handles the routine; you handle the critical.

Yes. Each client has their own isolated knowledge base — your business data is never mixed with another client's. Agents only access the information they need to do their job, and access is controlled at every layer.

Your data is never used to train external AI models. Full stop. Your customer conversations, business documents, and operational data stay exclusively within your environment. The only learning that happens is your own agents getting better at serving your specific business — as your knowledge base grows, your agents get smarter about your business, not anyone else's.

We use trusted, enterprise-grade AI infrastructure and follow standard data handling best practices. What happens in your business stays in your business.

Local Roots AI primarily serves small businesses in Orlando and Central Florida — including Orange, Seminole, Osceola, Lake, and Polk counties.

However, because our AI agents work entirely over the phone and internet, we can serve businesses anywhere in Florida and beyond. Contact us at info@localrootsai.com to discuss your location.

Three easy ways to start:

1. Call (844) 410-9168 — hear Luna live right now, she's already working
2. Book a free 15-minute demo at localrootsai.com
3. Email us at info@localrootsai.com with your business name and phone number

Setup takes 3–5 days and we handle everything. No technical knowledge needed.

Call or text us directly at (321) 204-3140 or email info@localrootsai.com. We're a local team — you'll get a real answer fast, not an automated runaround.